Users’ Behaviour on Facebook: A Literature Review

Shuaa Aljasir, Ayman Bajnaid, Tariq Elyas, Mustafa Alnawasrah


This paper presents a literature review focused solely on research about users’ behaviour on Facebook. It reviews studies that have examined obtained gratifications from using Facebook, followed by a section that discusses studies concerning status updates; and then reviews studies of self-disclosure. It finally reviews studies that have investigated gender differences on Facebook. The conclusion of this paper highlights the gaps in the literature regarding users’ behaviour on Facebook.

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International Journal of Business Administration
ISSN 1923-4007(Print) ISSN 1923-4015(Online)


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