Author Details

Wu, Shwu-Ing

  • Vol 5, No 4 (2014) - Articles
    The Influence of Relational Bonds and Innovative Marketing on Consumer Perception – A Study of Theme Parks
    Abstract  PDF
  • Vol 5, No 4 (2014) - Articles
    The Influence of Tourism Image and Activities Appeal on Tourist Loyalty – A Study of Tainan City in Taiwan
    Abstract  PDF
  • Vol 6, No 2 (2015) - Articles
    Effect of Green Consumption Perception Degree on Relationship Model of Green Consumption Behavior
    Abstract  PDF
  • Vol 7, No 2 (2016) - Articles
    The Model of Relationship between the Perceived Values and the Purchase Behaviors toward Innovative Products
    Abstract  PDF