Attribution Theory and Strategic Decisions on Organizational Success Factors

Ben E. Akpoyomare Oghojafor, Olufemi Olabode Olayemi, Olukunle O. Oluwatula, Patrick Sunday Okonji

Abstract


This study examines the pattern of attributions of managers in business organizations as they relate to strategic decisions on critical success factors including personnel, market leadership and customers’ loyalty. A survey of 60 managers was conducted in Lagos, Nigeria and some psychological measures were administered to them. The results show that managers attribute strategic decisions on personnel, market leadership and customers’ loyalty to effort, ability and nature of the task. Managers with personality traits of extraversion and conscientiousness show similar pattern of finding. The study concludes that inter causes of attributions principally serve as basis for strategic decision making. The implications of the study are also discussed.

Full Text: PDF DOI: 10.5430/jms.v3n1p32

Creative Commons License
This work is licensed under a Creative Commons Attribution 3.0 License.

Journal of Management and Strategy
ISSN 1923-3965 (Print)   ISSN 1923-3973 (Online)

 

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