A New Model of Petrochemical Technology Strategic Planning

Maryam Ebrahimi, Abbas Moghbel Baerz, Seyed Hamid Khodadad Hosseini, Adel Azar

Abstract


We, for the first time, propose a new model for technology strategy formulation in Iran’s petrochemical industry. It is the result of an integrated and systematic hybrid of existing models presented in literature of technology strategy. Furthermore, we identify strategies of technology development in Iran’s petrochemical industry by using ability – attractiveness matrix and patent indicators. A list of technologies in the industry, the industry's ability in the development of technologies, attractiveness of technologies in the industry, and patent indicators in the evaluation of the industry are identified based on experts’ viewpoints. Data is collected in subsidiary companies. Respondents are professional employees in these companies doing research in specific fields of petrochemical industry.

Full Text: PDF DOI: 10.5430/ijba.v4n2p57

Creative Commons License
This work is licensed under a Creative Commons Attribution 3.0 License.

International Journal of Business Administration
ISSN 1923-4007(Print) ISSN 1923-4015(Online)

 

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